Search Engine Optimization(SEO)
Search Engine Optimization (SEO) is the activity of optimizing web pages or whole sites in order to make them search engine friendly, thus getting higher positions in search results. SEO is all regarding optimizing an internet site for search engines. SEO may be a set of computer program promoting. SEO is additionally referred as SEO copyrighting, as a result of most of the techniques that square measure accustomed promote sites in search engines, agitate text.
SEO WORKING :
- CRAWLING - method of attractive all the online pages connected to a web site. This task is performed by a software package, referred to as a crawler or a spider (or Googlebot, just in case of Google).
- INDEXING - method of making index for all the fetched sites and keeping them into a large information from wherever it will later be retrieved. primarily, the method of categorization is characteristic the words and expressions that best describe the page and assignment the page to specific keywords.
- PROCESSING - once an exploration request comes, the computer program processes it, i.e. it compares the search string within the search request with the indexed pages within the information.
- CALCULATING CORRECTNESS - it's possible that quite one page contains the search string, therefore the computer program starts scheming the connectedness of every of the pages in its index to the search string.
- RETRIEVING RESULTS- The last step in computer program activities is retrieving the most effective matched results. Basically, it's nothing quite merely displaying them within the browser.